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GUANXI IN THE WESTERN CONTEXT IBD

PALGRAVE PIVOT
07 / 2019
9783030240004
Inglés

Sinopsis

Deeply rooted in Chinese culture, the concept of guanxi has been widely researched from historical, cultural and political perspectives. As Chinese multinational corporations (MNCs) expand, expatriates are increasingly carrying guanxi with them to host countries, yet little has been written on how this indigenous construct is employed in the Western world. This book takes a theoretical approach to the examination of this phenomenon and proposes a conceptual framework for the âÇÖguanxi capitalism structure,âÇÖ illustrating its fundamental role as the invisible hand in China. Providing empirical analysis, the author demonstrates how guanxi affects intra-firm multicultural group dynamics involving Chinese expatriates and host-country natives in Chinese MNCs. With insights for scholars researching Asian business and globalisation, and practitioners working in Chinese MNCs, this book argues that guanxi significantly alters an expatriateâÇÖs adjustment, and offers practical suggestions for cross-cultural management and the process ofááinitiating,ábuilding, andáutilisingáguanxiáináa Western context.

PVP
65,23