Portada

MEDIA PERFORMANCE IBD

SAGE PUBLICATIONS UK
09 / 2000
9780803982956
Inglés

Sinopsis

Important and recommended for good communications collections - this will be widely used and widely cited? - ChoiceThis major text by the author of Mass Communication Theory offers a comprehensive analysis of the assessment of mass media performance in all aspects - economic, social, aesthetic and moral.

PVP
98,57