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NEUROSELLING IBD

AXON PUBLISHING, LLC
01 / 2020
9781733787048
Inglés

Sinopsis

Your business lives and dies by your customer conversations.Shouldn&rsquo,t you have those down to a science?If you&rsquo,re tired of having to justify your price...of offering discounts to close the deal...of long sales cycles...ofácustomers who can&rsquo,t seem to make a decision, then you need NeuroSelling«, the only customer conversationátool grounded in neuroscience and behavioral psychology.But NeuroSelling« is more than just theory&mdash,it&rsquo,s a step-by-step, practical communication methodology honed byáyears of field experience, resulting in millions in new revenue in industries as diverse as biotech, financial services,ámanufacturing, and engineering.Start communicating in a way that:-Builds personal and professional trust faster-Naturally drives urgency to buy-Creates an automatic commitment to changeIn this book, you&rsquo,ll also read the stories of a sales rep who went from the bottom half of his sales organization toábecoming rep of the year, as well as the dark-horse executive candidate who became CEO, chosen over threeámore experienced leaders.No matter your situation, successful selling begins and ends with the customer conversation.

PVP
12,75